How Important are Online Reviews for a Small Business?

How Important are Online Reviews for a Small Business?

Online reviews are incredibly important for small businesses, (in fact, all businesses) for several reasons but will they really make any difference in the end? It’s an interesting question and the answer will have changed over the years as Reviews have fluctuated in...
If you own a website, take a look at this

If you own a website, take a look at this

Is your Website in the Crosshairs?   What are we talking about… Google is looking at your website and as part of the recent Core Algorithm update in March 2024, they are only looking to rank the very best websites in a search. If you have looked at your Google...
The Plague Filling Your Inbox!

The Plague Filling Your Inbox!

Marketing emails are nothing new but the sheer volume of junk promising you instant ranking results are worrying.    My thoughts on unsolicited emails promising top Google search rankings are that they should be treated with extreme caution. Here’s why: Red...
Tell the story of your business

Tell the story of your business

How do you get the story about your Business out there and what makes it engaging to the reader? Every business has a story waiting to be told, but making it engaging is key. Here are some tips to turn your business story into a captivating narrative: Hook them from...
It’s All About Price, Isn’t It?

It’s All About Price, Isn’t It?

Do Businesses still Value Service as part of the Purchase Process or is it All About Price? Simple Answer – Yes. Businesses still value service as part of the purchase process, and it’s not just about price. While price remains a significant factor, good service can...