The Colour It In News Blog
The Plague Filling Your Inbox!
Marketing emails are nothing new but the sheer volume of junk promising you instant ranking results are worrying. My thoughts on unsolicited emails promising top Google search rankings are that they should be treated with extreme caution.Here's why:Red flags...
Tell the story of your business
How do you get the story about your Business out there and what makes it engaging to the reader?Every business has a story waiting to be told, but making it engaging is key. Here are some tips to turn your business story into a captivating narrative: Hook them from...
It’s All About Price, Isn’t It?
Do Businesses still Value Service as part of the Purchase Process or is it All About Price?Simple Answer – Yes. Businesses still value service as part of the purchase process, and it’s not just about price. While price remains a significant factor, good service can be...
Is Having a Business Niche a Good Thing?
As marketing professionals, we LOVE a Business Niche… In most cases, having a business niche is a good thing. But reliance on that niche alone can affect the growth of your business. Let’s look at this in a little more detail. As we said Niche’s are good and here are...
Why is it Important to Take Care of your Website?
Taking care of your business website is crucial for several reasons, impacting everything from brand image and user experience, to security and search engine ranking. Here are some key points to consider:Brand Image and Credibility: First Impressions Matter: Your...
Is Buying Print Online a Good Idea For My Business?
Yes, buying print online from a reputable company like Colour It In can be a good idea for your business, especially if you are considering the following factors: Convenience: Online printing companies offer a convenient way to order print from the comfort of your own...
How Can A Marketing Consultant Improve My Business?
A Marketing Consultant can bring a lot to the table when it comes to enhancing your business. Here are several ways they can help: Strategy Development: Consultants can analyse your business, market trends, and competitors to create a tailored marketing...
Marketing Agency Vs In-House Marketing: What should you do?
Is it better to hire a marketing agency or have your own in-house marketing department? It’s a question the Colour It In team get asked on many occasions, so we thought it would be worth sharing some information to help you make up your mind and find the right...
Demystifying Algorithms: Understanding their Impact on Digital Platforms
Algorithms: those cryptic codes which can seem a little intimidating upon first acquaintances. Even well-trained business minds can sometimes overlook the importance of algorithms in the digital sphere. If you’re looking to boost your business’ platform by consulting...
Sustainable print marketing products
We are offering clients the option to consider sustainable products when it comes to marketing their businesses. We have worked with our suppliers to develop a range of eco-friendly print products and working practices to help businesses reduce their environmental...
Pinpoint New Business
Highly effective habits They say you are what you eat. However, in business, you are what you repeat. That’s because our success is determined by our habits. “We are what we repeatedly do” (Not Aristotle). Our activity today not only has the potential to deliver...
Things you need to do to get found online
If you're thinking about investing in a website for your business, it's likely you understand how important an online presence is. Perhaps you already have a website that looks amazing and says everything you want to say about your business. The problem is, you don’t...
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